About Esther Kids Fashion

Who is Esther Kids? It's a bespoke designer brand founded at the end of 2019. Diana Lugo Caro set up the designer children's wear brand after her return home to Puerto Rico from New York City. The designer noticed a lack in the local market. She identified a need for the right product, setting up the iconic brand Esther. The brand champions slow fashion by using the right materials and sustainable practices and encouraging families to rescue the heirloom tradition.

Everything in the collection is designed and made in Puerto Rico with pure natural fabrics. It encourages families to consume less and enjoy items more, passing them down and keeping them for future generations. With a mission to be a fashion destination for modern kids, it helps express individual personalities and preferences. The brand's collections are carefully curated and made in New York City. Every piece is hand cut, hand made, designed and patterned by the founder. It's one of the most rewarding parts of the design process.

Eco-Friendly Kidswear

This designer kidswear is focused on making long-lasting pieces that can be passed down to different generations. This is achieved through ethical and sustainable practices. The company ships with packaging made of limestone waste and recycled resin. Expect eco-friendly, organic cotton with innovative collaborations like “Save the Seas” to raise awareness for critical environmental issues. The company donated 10% of each sale to help restore the coral reef with playful illustrated prints of drawings from the designer's niece and nephew. It is these little dreamy touches separate this label from the rest.

The label's charming t-shirts and onesies range is ethically made in India with fair trade organic cotton. With every purchase of Esther Kids, families are helping a child in this country. The label partnered with an organization that produces only by the strictest rules of fair wages and a healthy working environment, providing opportunities for working moms in India. Printed in Puerto Rico, the illustrated prints are sourced from children's drawings.

Esther Kids Patchwork Playsuits

The label showcases patchwork playsuit designs, like its denim trifecta and delicate Liberty's fabric expertly stitched together to capture little imaginations. The collection adds a luxe twist to wardrobe staples. The label's coordinating sets are made from repurposed handwoven cotton with hand-blocked print. The sets also include matching bloomers. Keep a lookout for the label's limited edition range of sets.

Constructed from repurposed fabrics, the range is handmade and hand-printed in India. The collections feature finished French seams for a comfortable and breathable fit.